Consumer perceptions toward Mexican garlic: an empirical analysis with PLS Path mode

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageSpanish (Mexico)
Title of host publicationProceedings of the XI ISINI Conference
PublisherPearson
Pages84-94
Number of pages10
ISBN (Print)978-607-32-0867-3
StatePublished - 2011

Cite this

Espejel Blanco, J. E., Camarena Gómez, D. M. J., & Chávez, M. (2011). Consumer perceptions toward Mexican garlic: an empirical analysis with PLS Path mode. In Proceedings of the XI ISINI Conference (pp. 84-94). Pearson .