TY - JOUR
T1 - Consumer preferences for walnuts in Spain
AU - Camarena, Dena M.
AU - Sanjuán, Ana I.
PY - 2006/11/20
Y1 - 2006/11/20
N2 - Stated consumer preferences for walnuts in Spain are investigated by means of a choice experiment. Conditional heterogeneity is explored, assuming two possible sources: How often walnuts are consumed and how driven by health and nutrition attitudes or convenience the consumer is. In particular, the possibilities for a mostly unknown variety in the Spanish market are investigated. Specific guidelines for the distribution and commercialisation of walnuts are provided. Copyright © by The Haworth Press, Inc. All rights reserved.
AB - Stated consumer preferences for walnuts in Spain are investigated by means of a choice experiment. Conditional heterogeneity is explored, assuming two possible sources: How often walnuts are consumed and how driven by health and nutrition attitudes or convenience the consumer is. In particular, the possibilities for a mostly unknown variety in the Spanish market are investigated. Specific guidelines for the distribution and commercialisation of walnuts are provided. Copyright © by The Haworth Press, Inc. All rights reserved.
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U2 - 10.1300/J038v12n04_04
DO - 10.1300/J038v12n04_04
M3 - Article
SP - 39
EP - 57
JO - Journal of Food Products Marketing
JF - Journal of Food Products Marketing
SN - 1045-4446
ER -